WE ARE:

A thought-driven team of brand architects who push boundaries, cross borders, and continually strive for brilliance. Integrating intellect and innovation, we offer tailored solutions to brands in premium markets. Fluent in several languages, it is our strength in the language of branding, strategy, and design that ensures we effectively communicate a brand's story. RO's global efforts are founded on strong ideas with universal sensibility, an eye for detail and an ear to the future.

WHY US:

RO's discernible aesthetic insight propels our partners forward, differentiating them from the competition. We pride ourselves on our:

- Unique, creative intelligence
- Refined universal sensibility
- Attention to detail & thorough execution
- Understanding of both in-house & agency expertise

OUR EXPERIENCE:

Our Founder and Chief Creative Officer, Rony Zeidan, was previously the VP Global Creative Director of Ralph Lauren Fragrances, and has held creative roles at Donna Karan, LVMH, and in Advertising.

Driven by the desire to bridge the client expertise of nurturing and protecting a brand's core equities, with the agency proficiency of communicating those core attributes, Rony established RO New York. As a boutique full-service agency, RO New York limits our client base to a select group that allows us to personalize each experience.

We are proud to call the following iconic brands, from both client and agency days, our partners:

BEAUTY & FRAGRANCE
- Unilever / Coty Prestige / AmorePacific
- La Prairie / L'Oreal Luxury Division / Garnier
- Puig / Napoleon Perdis

FASHION
- Ralph Lauren / TSE Cashmere / Georges Hobeika
- Joseph Abboud / Vanderbilt / Girard-Perregaux
- Aldo/ Wonderbra / Speedo
- *Title of Work / *Anti-Eco
*Brand launch through our in-house incubation unit


OTHERS
- Cointreau / One Hope / ONEXONE
- Youth Aids / 5 under 40
- Aldo/ Wonderbra / Speedo

OUR SERVICES:

ADVERTISING
- Concepting & design / Copywriting
- Photo shoot art direction / Photo shoot production
- Ad layouts / Mechanical release


PACKAGING
- Package Design / Primary, Secondary, Ancillaries, Limited Editions, etc.
- 3D Renderings


COLLATERAL
- Concepting & design / Look Books / Press kits
- Hang Tags / Brochures / Invitations
- Gift Bags / etc.


IDENTITY
- Concepting & design / Logos
- Business Cards / Taglines


EVENT DESIGN
- Room Design / Decoration design & production oversight
- Event production & management / Event execution


MERCHANDISING
- In-store merchandising concepting & design
- Store within a store / Pop up Store
- Store Windows / Podiums / Floor Units
- Outposts / Counter Units / 3D Renderings / etc.


INTERACTIVE
- Website design & production / Informational & ecommerce
- Blog design & production / Online Ad layouts / Email Blast design


EDITORIAL
- Concepting & design / Art Direction / Magazine Layout

OUR CONTACT:

Email us if you are shy info@ro-ny.com, or call us at 212.213.2442. We are fluent in English, French, and Arabic, and are always willing to learn more languages.